The Internet is abuzz with talk of laptop detectors which are used by thieves to target vehicles with laptops in them. These laptop detectors are devices that can somehow detect the presence of laptops in vehicles, even in the trunk. Is it true?
Were you upset when you saw all those excessive bonuses at AIG, Lehman Brothers etc? Well take heart, you can do something about it! Computer games as a form of protest is quick becoming the vogue. Check out the most recent protest game made by the Transport Workers Union of America to lash out at […]
Movie making technology has drastically improved and grown more complex since the first movie was made around 100 years ago. From its humble beginnings as moving photographs, it has evolved into a tantalizing experience that thrills our senses and stimulates our minds. In the early days, movies were rudimentary and short, lasting no more than […]
Hey, did you know how much cash there is in computer pixels? The computer games industry is a real big money generator, with sales of over USD 22 billion in 2008 according to the Entertainment Software Association. That figure does not include sales lost through piracy issues! Piracy is the main way computer games companies […]
In-game advertising, for lack of a better word, remains the Holy Grail to countless advertising agencies eager to find a way to reach gamers. Why gamers? It seems that gamers represent a highly valued demographic, that of 13-39 year old males. Ever since computer games evolved from green screen pixels into a billion dollar industry, […]
Gillette is such a n00b. Gillette, ever the enterprising company, decided to introduce a razor, the Gillette Fusion Power Gamer Razor, for, of all demographics, GAMERS. Good, Bad idea, or downright Ugly marketing strategy? Was that tumbleweed blowing by? Oh no, that was a ball of shaving cream. Either way, the razor, which boasts of […]
Fancy playing Tiger Woods in a head-to-head match-up in his own video game? Steve Ward of Nhill Australia reckons it is better than being crowned Gaming Champion in Gillette-EA Sports Champions of Gaming Tournament 2009. But as I read about the EA tournament, what struck me was that there was not a single Asian winner. […]